Fashion In The 805

  

Torrid Gets Sexy!

Torrid, the plus-size division of Hot Topic, has released a new and steamy ad campaign focusing on the "sexy side." Images include the brand's "Stiletto" jeans as well as some of their very own intimates. The campaign also includes an equally bold slogan, "I am Torrid."

This bold new campaign is sure to bring in lots of attention. Lisa Stanley, Torrid's Vice President of Marketing, hopes this new campaign will empower their customers to wear real fashion that is flattering to their figures. She wants them to feel sexy, fearless, and beautiful and thinks this campaign will do just that.

Photographs by Ellen Von Unwerth

Images via California Apparel News Network