Fashion Week LA Designer William Bradley

Venue:  The Reef  
Producers:  LA Fashion Council / Maker City LA  
Fashion Designer: William Bradley
Season: Spring /Summer 2015

Photo Credit: Tadeo Tebaneke
Designers Brad Parnell and Rodney Jones have come quite a distance since beginning in Tuscaloosa, Alabama. Now based out of Los Angeles, California - the William Bradley brand also came a long way since their beginnings. Initially propelled by the overwhelming response to his first two collections, the brand's namesake, William Bradley Parnell experienced success in Birmingham & Mobile emerging designer competitions during the inaugural fashion weeks for both cities.

Now located in Los Angeles, partners Brad Parnell and Rodney Jones have refocused to better meet the needs and desires of the William Bradley woman.

The inspiration for their Spring/Summer collection was while they were on vacation in New York City, they observed Pablo Picasso's "The Blind Man's Meal" for the first time. There was an instant connection with the painting and they knew it would have an impact on the next season. The painting evoked such a powerful message of strength, and that's exactly what the William Bradley customer represents.

In a piece saturated with dark shades of blue, Picasso drew saddened attention to the man's hands and ears while leaving his eyes dark. Pondering the question of what the blind man might actually see behind those dark eyes, we painted a refreshing pallet for spring.

"Architectural lines and artistic flair, but of course from their Picasso inspiration of ‘The Blind Man’s Meal’.  The collection feels confined and a bit unhappy and despair as Picasso depicted in his painting.  A very brave and bold collection".

Here are a few looks from the runway.
Images courtesy of
Images courtesy of

For more information about this collection please visit


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